Services
eCommerce Consultation & Strategy Services for premium lifestyle brands that are looking to strengthen their strategy by creating compelling connections with their customers
Chances are…
The answers you’re looking for are right under your nose.
Most brands are sitting on a lot of insightful information about their customers that isn’t being put to use. This information is the key to understanding your customers, creating a community and making them long-lasting and loyal.
But, that information is often ignored.
Most brands pour their budgets into paid media, socials and influencer marketing in a bid to acquire new customers, forgetting that the most efficient and cost-effective way to scale their sales is through customer retention.
The most valuable asset in your business isn’t your brand – it’s your data.
Let’s talk, Customer Relationship Management.
CRM is defined by the strategic approach and technology used to optimise interactions with customers throughout the customer lifecycle. It’s all about leveraging data, analytics and personalised communication to uplift customer satisfaction, promote customer retention and drive sales growth by maximising the value of customer relationships.
It’s one of the most underrated tools of eCommerce marketing but one of the highest performing…
With your data and my 13 years of experience with some of the biggest brands in the lifestyle niche; we can create a retention strategy that scales your sales and helps to propel your profits by doing what you’re already doing but BETTER.
The biggest skills I’ve honed over the last 13 years? Unpicking problems, uncovering opportunities and creating actionable and easy-to-implement strategies. I’m particularly good at immersing myself in brands and their datastack and translating that into a sleek and streamlined plan to get brands hitting their goals again.
It’s time to reconnect with your customers so we can drive your revenue.
Here’s what you’ll gain from working together.
A new and complete understanding of your customer to make faster and smarter decisions for the business.
More automation and efficiency and less tasks on the to-do list when it comes to your marketing strategy.
More opportunity to sell to your audience by uncovering gaps in your customer journey.
A comprehensive communications strategy means better customer service so instead of answering emails you’re working on the bigger picture stuff.
Increased personalisation across your customer journey, ensuring your customer feels more valued and appreciated (and stays loyal to your brand!)
Customers that will only buy from you because the experience and the quality is second-to-none.
Pinpoint & Plan
Pinpoint & Plan is perfect if you’re stuck in a rut. You’ve invested a lot in acquiring new customers but customer retention has been an afterthought. Your brand needs a detailed, nuanced audit of your channels with tailored recommendations backed up with industry insights from a professional who’s been in the game for over 13 years (that’s me!). Leave with actionable takeaways, a fresh perspective and a new found love for CRM.
The Retention Roadmap
Sometimes things happen in business that we can’t put our fingers on. We’ve got all the things in place, we’ve got a strong team yet something isn’t working like it should. The problem? Figuring out exactly what that is. When you’ve scaled your business, invested both energetically and financially it can be really hard to spot the leaks and create a strategy to mitigate them. The Retention Roadmap gives your brand a complete audit of the 5 areas that I specialise in, a comprehensive strategy to implement and provides you with ongoing support for 3-months.
The Email Accelerator
Many businesses struggle with high churn rates, missing out on upselling opportunities, and low brand advocacy due to a lack of time, resources, and expertise to effectively manage their email marketing. The Email Accelerator is a done-for-you service that capitalises on your email marketing efforts through automation, segmentation, and personalisation to maximise customer engagement, uncover new revenue streams, and boost CLV. After a thorough audit via my Pinpoint & Plan or Retention Roadmap services, you’ll then receive full email marketing strategy implementation via The Email Accelerator. Let’s transform your email marketing into a powerful tool that turns casual readers into devoted advocates.
Unsure which service suits your brand the best?
Fill out an enquiry form below and we can chat it through together.